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Small ideas, made physical

A mix of pop culture, life in Japan, and random ideas turned into simple designs you can actually use

Snail Mail Club

The DAKARA TONY Snail mail Club is a monthly subscription where I send out a mix of stickers and paper goods made in Tokyo and shipped worldwide.

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Stickers

Simple, expressive designs made to live outside the screen. Each sticker starts as a small idea. Sometimes from pop culture, sometimes from everyday life in Tokyo and gets reduced down to something clean, a little unexpected, and easy to use.

They’re made to stick around, whether that’s on your laptop, notebook, or somewhere else that makes sense to you.

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Prints

A slightly larger format for ideas that needed more space. These prints take the same approach. simple, intentional, and a bit off but give the design room to breathe. Some feel like still moments, others like fragments of something bigger.

Made to hang, keep, or just sit somewhere you’ll notice them from time to time.

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Featured Video

Take a minute to watch the featured video first. It shows how these pieces come together and gives you a feel for the ideas behind them. Everything here starts small and ends up as something physical you can actually use, keep, or carry around.